One of the most respected blogs on the web is up for sale, BusinessLogs.
BusinessLogs was established in May of 2004 and has about 50,000 visitors a month and a PR7 ranking. They are asking $55,000 for it but offers are accepted within their auction sale.
Here is what you’ll get:
+ All blog entries written by the current owner Mike Rundle since May 2004.
+ A new design for the site to begin upon finalization of the sale. Normal blog design projects for clients start at $4,000 but this is included in the price.
It does not include:
- Continuation of the 9rules affiliation which accounts for <4% total referral pageviews.
- The work portfolio of Mike Rundle (currently located at businesslogs.com/work).
The package doesn't come with the tag team of Mike Rundle, chief designer and Paul Scrivens ... so you'll most likely have to hire one or do it yourself if you are design savvy enough. Bear in mind, you'll be paying for the name and a lot of credibility too from the likes of Christian Science Monitor, RedState.com, PBS.org, Mozilla, Microsoft, and many more well-known Web 2.0 startups.
The asking price is a little pricey and I can't see a $55K price tag justification. Even if you purchase it, everyone would know that Mike isn't there anymore to do the great designs that the company is known for. I might be wrong but I see the bulk of the client?le and the blog credibility following Mike where ever he goes. It also doesn't include the 9rules affiliation (which is a huge negative) and the actual blog only takes in about $750 in standalone revenue every month. Pretty hard to sell a design company if its priced assets (the designers) doesn't come with it. Interesting to see how this progresses.
Business Logs Auction Page
Business Logs Site
One Response to: Businesslogs.com for sale
Mike Rundle
March 6th, 2007 at 7:16 pm
1Hey Mark, thanks a lot for the write-up. A lot of the contact form submittals I get each month are from people who found the site via Google or from the footer of a previous client, and honestly don’t know who I am lol. I usually only take on about 5% of the projects I get pitched, so maybe someone with more time or more designers on staff could take on more projects and potentially make some nice money. We’ll see
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